requested. 1, the tracking cookies, and especially third-party tracking cookies, are commonly used as ways to compile long-term records of individuals' browsing histories a potential privacy concern that prompted European 2 and.S. A special working group within the Internet Engineering Task Force (ietf) was formed. Change to the "Privacy" tab. This issue can be resolved by securing the communication between the user's computer and the server by employing Transport Layer Security ( https protocol) to encrypt the connection. This allows them to be used in place of session cookies. 55 56 In particular, Article 5 Paragraph 3 mandates that storing data in a user's computer can only be done if the user is provided information about how this data is used, and the user is given the possibility of denying this storing operation. For instance, we may store your geographic location in a cookie to ensure that we show you our website localized for your area. We offer consulting services, including building go-to-market plans. For this reason, persistent cookies are sometimes referred to as tracking cookies because they can be used by advertisers to record information about a user's web browsing habits over an extended period of time. "RFC 6265, http State Management Mechanism".